Thinking Pink

Because October is Breast Cancer Awareness month, many technological companies have come out with special products (in pink, naturally) in recognition of the goal of the month. Microsoft's Zune has teamed with Ford Motor's Warriors in Pink (a campaign endorsed by the cast of "Grey's Anatomy," too) and released a pink Zune, 100% of whose profits are donated to the Susan G. Komen Foundation. There are several other products, including a pink Sony VAIO and Target's special edition of the iPod Shuffle.
Although there's no new technology involved, as the daughter, niece, and granddaughter of a breast cancer fighter and two survivors, respectively, it's gratifying to know that so many others are helping the fight.